Friday, June 24, 2011

Toyota Zimbabwe Wins Silver Toyota Worldwide Award For Marketing and Advertising

Carl Varga, National Sales and Marketing Director at Toyota Zimbabwe


One of Jericho Zimbabwe's largest clients, Toyota Zimbabwe, has been awarded the silver medal (second place) by Toyota Worldwide for excellence in marketing and advertising.

Toyota Zimbabwe's National Marketing and Sales Director, Mr Carl Varga, says the Toyota Zimbabwe family is very proud of this achievement.

Mr Varga also paid tribute to Jericho advertising on this win, saying, "A lot of credit for this won should go to Jericho because this award is also a recognition of the excellent work that Jericho Zimbabwe has been doing for us at Toyota."

Varga also announced that the anti-counterfeit parts campaign designed by Jericho and rolling out in Zimbabwe in the next couple of weeks has impressed Toyota companies elsewhere, so much so that Toyota South Africa has expressed interest in running the campaign done by Jericho Advertising in its own market, South Africa.

Toyota also won a craft award for design at the Ngoma awards in March this year.

Toyota Zimbabwe operates the Toyota and Subaru brands in Zimbabwe and is by far the largest vehicle company in Zimbabwe.

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